As of now, the three co-founders are trying to reach a critical mass of users - hence Mirza's proclivity to swab everyone in arm's reach.
While they'd like to tackle world domination in the future, the co-founders are currently focused on hitting the 3,000-member mark, which is all it will take to create a viable sample size to officially launch in Houston.
And tapping into the online dating market isn't easy.
Two dating apps that utilize DNA in slightly different, less streamlined, ways than Pheramor have previously launched in Canada, with little success. And while their idea for Pheramor may sound complicated, the science is actually pretty simple.
"Genetic-based human attraction has to do with pheromones.
" She wasn't met with as much enthusiasm as she felt herself.
"The professor was like, 'Yeah, I guess so.' Like, 'You could. "And everyone kind of looked at me and was like, 'That's so Brittany.